Starting a series of blog posts from the bloggers I admire most, here is the first one in the series from the Queen of Blogging herself, Romila. Romila is not only a great writer, she is also one of the most forthcoming and frank people I have met online. In the world of social media, where people think a hundred times before saying something, curating each post to perfection, here is a woman who is not afraid to speak her mind. She has recently launched her 5th e-book “Pieces of Emerald’ – a compilation of 26 micro-fiction tales on Amazon.
When I started blogging, it was due to sheer love of writing. For years I wrote just for my own eyes… too scared to share it on any public platform due to fear of rejection, despite my husband and my dad coaxing me multiple times. My initial stories were just for my children, and my own musings.
And then, the blog started getting some attention, and I started wondering, what if I consider this as a career? Is it a feasible option( this is coming from someone who has worked for years in high-flying MNCs, so at least the earning bar is set up pretty high!)?
So here goes Romila’s answer to my question… Hope it helps many other bloggers like me!
Earning through blogging
When people ask me what I do from home and I tell them I’m a blogger, the next question to follow is always, “How much money do you make and how?“.
If you have marketable writing skills, blogging definitely could be an alternative career and it is possible to make a living by writing online. But there is a hard truth that most of the bloggers don’t make enough to support themselves only with blogging.
You could be a freelance or employed blogger for an established brand or you can start your own blog from scratch. Setting up and monetising your own blog is just like starting your own business. There’s no real career path for this.
You should be able to make interesting content for readers so that they come back again. If you aren’t able to catch any readers for your blog, that means no traffic and no money can be made. But if you can you keep your readers coming back to your blog more than once, then you’ve got a really good starting point to earn money.
If you want to monetise a blog, obviously you’ll need a blog first of all. If you don’t have one, no worries, you can create your blog right now and set it up the right way for long term success. Once you’re set up, you’ll need to take time to write your blog posts- this can can take anywhere from a few minutes to a couple of hours to produce, depending on what you’re blogging about.
To make money through blogging, a blogger needs to build a brandname, or use their blog as a property to advertise. Much like a billboard or a magazine. While you create your content, start building relationships via social media, commenting, forums, promoting others. If no one knows you exist, you will not get visitors. People won’t naturally find you if you don’t put yourself out there and promote your name. The key to making good money as a blogger is to have multiple streams of income. Even small trickles of money coming from various places over time, can really add up.
Each blogger has a different combination of income streams. Knowing what types of income streams is helpful and can spark ideas, without risking the reputation of your brand name, you can pick your own stream/kind.
- Ad networks are often the main earner for many bloggers and definitely the easiest to maintain because it’s possible to “set it and forget it” once it’s in place. Sign up with Google Adsense – place code in the sidebar, header, footer, or inside posts that will display third party advertisements. These usually pay bloggers a certain amount per thousand impressions or a certain amount per click.
- Bloggers often sell advertising directly where he/she will be able to negotiate rates and approve or disapprove advertisers based on whether or not what the advertiser wants to promote is a fit for their audiences.
- As a blogger, you have complete control over what products and services you want to promote as an affiliate, so it is possible to only recommend things you approve of. Affiliate marketing involves promoting someone else’s product or service and earning a commission when one of your readers clicks through your unique affiliate link and makes a purchase.
- Writing a sponsored post means you work with a company and write a post about their product or service. Be upfront and disclose your relationship to your readers. Keep sponsored posts to a minimum so you don’t turn off readers.
- Ebooks, online courses, workshops, premium content for members are great examples that you can market with a blog. If someone is reading your blog, chances are they are already interested in what you have to offer. So your chances of turning your readers to your customers are higher.
- Selling a physical product is one of the most traditional and popular ways to make money online, it can be in-person classes/events, books, retail products, handmade and custom products.
- You can create a blog with the sole purpose of promoting your work. You can focus your blog’s content on your services to establish your authority and your readers are more likely to become your customers since they will trust you.
The brands pay in different ways — direct deposit or PayPal. However, one thing that doesn’t vary much is the frequency of the pay. The vast majority of companies bloggers use to earn an income pay once a month — either at the end of the month, the middle, or the very beginning of the month just depending on their terms.
Making money as a blogger is possible and straightforward, but all these tips of earning income are not going to work for you. Don’t be afraid to tweak your methods to see what works best for you and your readers. Making money through blogging takes a lot of persistence, but it can pay off in the long-run if you’re starting out from below. Just remember that you don’t have to use all of these money-making avenues at once in a marathon speed. Have patience. Give time to learn what works for you and what doesn’t.
No matter whether it’s a hobby blog or a business blog earning through blogging is possible. It’s not a get rich quick method but if you do it right, you can make a living.
If you are looking to make income from your blog, which method will you try?
Let me know in the comments section 🙂
About the Guest blogger: Novemberschild, speaks a lot on Twitter -@romspeaks about her past, her thoughts and plans for the future through her tweets, blog and articles. She loves good food, road trips and lots of music. She has been with paper and pen since she was a teenager. She is a lover of coffee, books and floral vintage things. She can be met at Starbucks or else indoors scrolling through Twitter and writing. She started blogging in 2004 ( Novemberschild.com ) to continue her passion for writing that she always held, allowing her to be creative in her own little space on the internet, and hopefully to inspire, relate to people and maybe even make them think, feel and sometimes laugh with her words.